Poverty reduction – Essential elements to eliminate hunger, undernourishment and lack of satisfaction of basic needs are the improvement of production quality, agricultural and forest productivity, rural industry development, and the market entries.

Strengthening social participation - This focus recognizes and understands that rural men and women have their own local knowledge to propose solutions to their problems. External agents facilitate and maintain this process through contributing information, methodologies and contacts for project administration.

Sustainable management of natural resources – The approach of viable options from an economic and social point of view for the integral use of natural resources contributes to the improvement of quality of life in the rural area and on a higher level, to the improvement of the national economy.

Gender equity – The knowledge of the generic reality of each community allows for rural and forest development actions to gradually diminish existing gender inequalities.